Social Media Marketing Presentation for UMMA (Utah Medical Marketers Association)

Written by Josh Carr Superstar on . Posted in Advertising, buzz, Marketing, Search Marketing, social media, Social Networking, Tweets

Tonight I am presenting to UMMA on using social media for biotech marketing.

I will upload my presentation later

Here is a great podcast from Mark Senak, a regulatory affairs lawyer and owner of the blog eyeonfda.com, Mark invited Dr. Jean Ah Kang, Special Assistant at DDMAC in charge of Web 2.0 policy development to talk about FDA’s views and ideas about social media and its use in the life sciences industry. This Podcast is only 15 minutes long and absolutely worth listening too.

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Here is a list of links to BioTech companies that are using YouTube for marketing

Abbott YouTube, Abbott Homepage

GlaxoSmithKline YouTube, GlaxoSmithKline Homepage

Johnson and Johnson YouTube, Johnson and Johnson Homepage

Sanofi Pasteur YouTube, Sanofi Pasteur Homepage

Sanofi Aventis YouTube (GoInsulin), Sanofi Aventis Homepage

AstraZeneca YouTube, AstraZeneca Homepage

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List of Biotech companies on Twitter

Alert Services:

Google Alerts

Proactive Market Intelligence | Sales Prospecting | Reputation and Brand Monitoring | Filtrbox.com

Radian6 – Social Media Monitoring, Measurement and Engagement

We are working on our own alert and rapid response tool that should really help with this. It isn’t ready yet but if you are interested leave a comment and we will keep you posted as we have updates.

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Josh Carr Superstar

Josh is an undercover geek with a passion for marketing and the web. An analytical and conceptual thinker, Josh navigates the business and technical world effortlessly. Before joining Sprout, Josh worked at Nu Skin as a business analyst where he honed his project management and consulting skills, managing global software development for a portable skin analysis tool and online CRM system. Prior to that, Josh put himself through school, working in training, quality assurance and technical support for several companies. Josh holds and BS in Business Marketing and a minor in Computer Science from Utah Valley University. Other Stuff: * Member of the Utah Valley University Marketing Advisory Board * Board of Directors for The Gratitude Project * 2008 class of the vSpring Capital v|100 - Top 100 Venture Entrepreneurs * Founder buzz.io

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