I have wanted to create a custom URL shortener using Bit.ly for a long time and I just figured out how.
Step 1. Buy a Short URL
If you haven’t used domain.nr before it is the perfect place to find snooty, geeky domains that guys with trendy glasses who spend too much time sipping espresso will LOVE. Names like Flickr, del.icio.us and buzz.io
Step 2. Set an A Record or CNAME record to point your tiny url to bit.ly
doing this is a little bit different on each web host but usually very simple. bit.ly will give you the CNAME and A records to use. If you are doing a subdomain like I did (i.buzz.io) you MUST use the CNAME.
One tip: lower your TTL value so when bit.ly checks for it it will see it quickly
Step 3. Add it to your bit.ly account
Log into bit.ly and go to account>settings and you should see something like this:
That’s it – you should be ready to go. Now when you add a link to twitter you can be as cool as the New York Times or other bigshots. This is a great tool for branding or any type of viral marketing.