Posts Tagged ‘link building’

Building a Kick-A Network

Written by eddie on . Posted in Advertising, buzz, Conversations, Marketing, Search Marketing, SEO, Viral Marketing, Word of Mouth

network1When I think about building networks, I automatically think of the battles associated with looking for a new job. First, you find yourself in need of a new job. Then you think of every person you have ever known in your life and figure out if their experience and connections are useful to you in your job search.
You find yourself talking to people you haven’t talked to in years. You casually ask, “Hey, what have you been up to? Where are you working now?….” Despite your superb performance of the guy who just wants to catch up with an old friend, it doesn’t take long for them to find out the real reason you called.
If you ever feel guilty doing this, maybe you should. But hey, we all do it. (For advice on building your network, who better than Monster?)
Just like you need to network in order to get a job, you need huge online networks in order to create buzz about yourself and company. This is when schmoozing on a large scale takes place.
Large scale schmoozing is best done with online tools. They allow you to have instant access to a huge number of people that are interested in your industry and product or service. Then once you’ve found them, you can start talking to them. Let the networking begin!
Social networks are a great way to find people that match your target. They also make it easier to get involved in relevant communities. Just think about your first few days on Facebook (assuming you have one, because any self-respecting person living in the 2Gs should have one). Almost instantly, you had people from elementary school asking to be your friend and suggesting other friends and telling you to join all kinds of groups. Then before you knew it, you had over one hundred friends and you felt more popular then ever before.
It is, however, a little different building a network for your business, but we can help you with that.

How buzz.io builds your buzz

Written by eddie on . Posted in Advertising, buzz, Conversations, Marketing, Search Marketing, SEO, Viral Marketing, Word of Mouth

1274_breakfast_club_358-216x3002This is how buzz.io helps you build inbound links to your website:

  1. We monitor the conversations that are happening all over the web. Whenever somebody talks about your brand or your category we will instantly alert you to the situation. We let you know what people are talking about and what consumers want. Few things are more valuable to a company that quality consumer feedback.
  2. Discover your web ecosystem – what sites do you need a link from? How can you get it? We automatically identify the sites that are ranking high for your keywords, allow links to be followed by search engines, allow commenting and are indexed frequently. Then our software will serve up those pages on a silver platter. You get involved in the conversation on that page. Make a contribution and drop in a link that is related to that same content on your website. Buzz.io also contributes to conversation and helps get positive chatter started.

Other services exist to facilitate link building

Check out lavalinx.com they are creating a link exchange marketplace that easily facilitates complex link trades like triangle trading.

Social Media sites

Stumble upon

Friend Feed

Twitter

Jaiku

Pownce

Del.icio.us

 

Using these services our clients add hundreds of extremely high quality back links every month. Doing that will rocket you to the top of the SERP (search engine results page)

And if you thought I was done referencing high school, you were dead wrong. If you want to be popular, you have to make friends with the “cool” kids. But not just any old cool kids, the kids that are popular among the group you want to be friends with. I hope we’ve all learned our lesson about this from countless teen movies.

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